Thursday, December 2, 2010

Proposal Draft

Table of Contents
Organizations and volunteers involved III
Executive Summary IV
Sponsor Appeal V
Problem V
Solution V
Capabilities VI
Budget VI
Conclusion VII
References VIII

















Executive Summary
Aggies for Africa is a nonprofit student operated organization. Our mission is to raise money, shoes and awareness about to the conflicts facing the people of Africa. We donate money and supplies to Africare and Green Eyes in African in an effort to protect and home orphans. Both of these programs are national nonprofit organizations that are promoting humanitarian aid efforts for the people of Africa. As alumni of Utah State University we would expect that you care about the programs students organize and the goals that we represent. Aggies for Africa are asking you to sponsor our events, fundraisers and goals for the 2010-2011 school year. This will include events sponsoring Africare and Green Eyes in Africa to come to USU to present their positions in an effort to raise awareness and get more students involved and sponsor fundraisers throughout the school year in order for us to meet our goal of donated 2,000 pairs of shoes and 10,000 dollars. We are asking you as an alumnus and a sponsor to donate 2,000 dollars per a semester that you are involved in our program. In return for your funding their will be a silent auction dinner where members of the community will be able to donate and Stan Albrecht will present our sponsors with a pact of recognition honoring their donation and sacrifice made. Sponsor recognition will also be available on the Aggies for Africa website.

























Sponsor Appeal

Aggie for Africa is interested in being sponsored by alumni of Utah State University because we know that the alumni at USU care about our schools organizations and programs. USU is a school that supports each other whether it is sporting events, charity events or higher education research and funding. Alumnus is proud of their school and we want to give them something once again to be proud of. The Aggies for Africa organization helps the world on an international level, which is also a representation of the demographic of USU.

Problem

Sub-Saharan Africa is home to millions of abandoned children due to AIDS, government corruption, war, and other factors. We ask: if citizens of prosperous countries don't help them, who will? (Greeneyesinafrica.org) As a USU organization our focus is here at home. Raising awareness of the situation outside of our homeland is our primary focus. Aggies for Africa need funding to have events involving students and staff to raise awareness. One million children in Africa are currently infected with diseases caused by the lack of shoes and sanitary conditions. (Cozay.com: child poverty in Africa)

Solution

If Aggies for Africa receives sponsorship for our program we can fundraise money to send to Green Eyes in Africa. With alumni sponsorship we plan on hosting events that allow students to donate shoes and allow them to experience some poverty situations. Working with Green Eyes in Africa located in Salt Lake City gives us an advantage with our program. We are able to host them coming to USU giving their presentations that they have been able to make by going to Africa and seeing first hand the dire situations.

Capacities

Green Eyes in Africa would be more than pleased to present, as our partner, how our donations are used and where all of the money goes.

Budget

T-shirt cost (sold for $10) ???

We should come up with an exact cost and an exact amount of t-shirts that we have a goal to sell.
September event cost ???
November event cost ???
February event cost ???
April event cost ?

In these events we should include what they, our goals of money/shoes and our goal of the amount of people to get involved. Also we need to include the cost of refreshments.

Green Eyes in Africa ???

Probably won’t involve money other than refreshments.

Conclusion

If you agree to our proposal we would like you to contact our Public Relations Management team leader, Brianna Harrison at 435-555-5555. She will set up a meeting, which will include Aggies for Africa and Green Eyes in Africa showing a presentation for you and all your constituents.










References

Final Press Release 4

Nov. 30, 2010

FOR IMMEDIATE RELEASE:

Contact:
Liz Butcher, owner
Butcher’s Bunches Gourmet Jams & Preserves
34 Federal Ave.
Logan, Utah 84321
Phone: 435-512-2681
Email: liz@butchersbunches.com
Website: https://www.butchersbunches.com


Butcher’s Bunches announces opening of new store

Local gourmet jam company’s first retail store is set to open in February 2011

LOGAN, Utah – Liz Butcher, owner of Butcher’s Bunches is proud to announce the opening of her new store, Jam It.

“As in, make jam, don’t waste it,” Butcher said. “The store will sell local anything. Literally.”

Not only will Jam It carry her award-winning jams, but it will also provide an outlet to buy local produce, beef, poultry and pastries. Butcher said the store will be an outlet for local artisans.

“We want to explore and think outside the box,” Butcher said. “It won’t be your typical Logan products; we’ll have Jack Mormon Coffee and Kamas Cheese.”
The store is set to open in February 2011 on Federal Avenue in Logan where On the Avenue used to be.

Butcher’s Bunches makes a variety of fun and unusual sweet and savory blends of jam that are healthy and outside the box. The company’s primary goal is to provide sugar free and low sugar jams using local only products. Butcher’s Bunches has been featured at the Sundance Film Festival in celebrity swag bags and in City Weekly as a winner in the Best of Utah competition. Butcher’s Bunches jams are sold at a variety of local establishments including: Tony Caputo’s Market and Deli, Deer Valley Resort, The Tinder Box, Dolcetti Gelato, Cox Honeyland of Utah, and Water from the Moon. Liz Butcher, owner of Butcher’s Bunches, has been chairperson for the Cache Valley Gardner’s Market since 2000 and is a supporter of Buy Local First.

For more information visit www.buchersbunches.com or contact me below.

Nick Rust
435-535-5253
nickolas.rust@aggiemail.usu.edu

Wednesday, November 24, 2010

Final Proposition Paper

Position Paper: Draft
Nov. 23, 2010
Contact:
Nick Rust
Burger Planet
assistant public relations account executive
Phone: 206-878-5001
Fax: 206-878-5007
Email: nickrust@burgerplanet.com
Website: https://www.burgerplanet.com


POSITION STATEMENT


Obesity Rates Rising Among Americans

To combat the increase in weight gain, Burger Planet will offer low-calorie menu and nutrition education


During the past 20 years there has been a dramatic increase in obesity in the United States. Sixty four percent of women, 72 percent of men and 1 out of 3 children now qualify as being obese. Obesity is a major risk factor for cardiovascular disease, certain types of cancer, and type 2 diabetes (1). If Americans do not change their eating habits and stay active, obesity and disease rates will continue to increase.

Some reasons that factor into the increase of obesity are: the American lifestyle has become quicker, schedules are busier, children are spending more time watching TV instead of staying physically active, and one out of five mothers have a full time job (3).

The concept of a quick service restaurant (QSR) was developed near the turn of the twentieth century and since then over 160,000 QSRs has been established throughout America (4). As a result the popularity of QSRs has increased over the past 20 years. The convenience of QSRs has led one out of four Americans to eat at a QSR daily (2).

In 1970 Americans spent about $6 billion on fast food compared and in 2000 they spent more than $110 billion. Americans now spend more money at QSRs than on higher education, computer software and new cars (5). The demand for QSRs will not decrease, so providing our customers with a low-calorie alternative to a burger and fries is important. In moderation quick service food is fine, but in excess too much can be harmful. Staying active by exercising regularly is also key to battling obesity.
Americans should be aware about the risks of eating too many high-calorie foods. Burger Planet has an obligation to its customers to provide low calorie alternatives to the menu and nutritional education.

Two goals Burger Planet has are to improve the nutrition of our customers and provide easy to access nutrition information. To counter act the trend of obesity Burger Planet has revamped their menu to supply their customers with a new low-calorie menu. One option customers will have is to order a white meat chicken breast wrapped in lettuce to make a low carbohydrate meal. Unlike our competitors, customers will now have the option of requesting a hold on their condiments for anything they order. Holding mayonnaise can reduce up to 500 calories off any meal. Burger Planet will also substitute fries with fruit packets and gourmet salads.

In addition to the new low-calorie menu, Burger Planet will hire a fitness expert to help educate customers about nutrition and healthy lifestyle choices. To show our dedication to our customers’ health, the expert will join Corny the Clown on a national nutrition tour to numerous Burger Planet locations and shopping malls supplying nutrition information to the public.

Founded in 1934 by James E. Muellenbach I and headquartered in Gary, Ind., Burger Planet has served over 52 billion customers and counting. At last count Burger Planet has 8,921 franchises across the world and employs 48,272 people. Burger Planet is the leader of the quick service restaurant industry and, although retired, Muellenbach I is the current president of the Quick Service Restaurant Association.

http://answers.yourdictionary.com/answers/food-cooking/what-percent-of-americans-eat-fast-food.html (daily)(2)
www.americanprogress.org (3)
www.cdc.gov (1)
www.numberof.net (4)
Fast Food Nations by Eric Schlosser (Chp. 1) (5)

Tuesday, November 9, 2010

Position Paper: Draft

Nov. 9, 2010
Contact:
Nick Rust
Burger Planet
assistant public relations account executive
Phone: 206-878-5001
Fax: 206-878-5007
Email: nickrust@burgerplanet.com
Website: https://www.burgerplanet.com


POSITION STATEMENT


Obesity Rates Rising Among Americans

To combat the increase in weight gain, Burger Planet will now offer low-calorie menu and nutritional education.


During the past 20 years there has been a dramatic increase in obesity in the United States. Sixty four percent of women, 72 percent of men and 1 out of 3 children now qualify as being obese. Obesity is a major risk factor for cardiovascular disease, certain types of cancer, and type 2 diabetes (1). If Americans do not change their eating habits and stay active, obesity and disease rates will continue to increase.

There are many reasons that have factored into the increase of obesity such as: the American lifestyle has become quicker, schedules are more packed, children are also spending more time watching TV instead of playing physically active sports or games, and one out of five mothers also have a full time job (3).

The concept of a quick service restaurant (QSR) was developed near the turn of the twentieth century and since that time over 160,000 QSRs have been established throughout America (4).As a result, the popularity of QSRs have increased over the past 20 years. The convenience of QSRs have led to one out of four of Americans eating at a quick service restaurant daily (2).

In 1970, Americans spent about $6 billion on fast food and in 2000, they spent more than $110 billion. Americans now spend more money at QSRs than on higher education, personal computers, computer software, or new cars. They spend more on fast food than on movies, books, magazines, newspapers, videos, and recorded music - combined (5). The demand for QSR will not decrease so doing something to ensure our customers have low calorie alternatives to a burger and fries. In moderation, fast food is fine, but like anything else, too much can be bad. Staying active by exercising regularly is also key to battling obesity.

A goal of Burger Planet is to improve the nutrition of our customer and make nutrition information easy for them to access. To counter act the trend of obesity Burger Planet has revamped their menu to supply their costumers with a new low calorie menu. Customers have the option of ordering a white meat chicken breast wrapped in lettuce to make a low carbohydrate meal. Unlike our competitors, customers will now have the option of requesting a hold on their condiments for anything they order. Holding Mayonnaise can reduce up to 500 calories off any meal. Burger Planet will also now be serving fruit packets which can be substituted for fries and a variety of gourmet salads.

Americans need to be aware about the risks of eating too many high-calorie foods. Burger Planet has an obligation to its customers to provide low calorie alternatives to the menu and nutritional education.

In addition to the new low-calorie menu, Burger Planet has hired fitness expert, Jayne Petersen, to help educate customers about nutrition and healthy lifestyle choices. Like Burger Planet, Petersen preaches moderation and staying active. To show our dedication to our customer’s health, Petersen will join the beloved Corny the Clown on a national nutrition tour to numerous Burger Planet locations and shopping malls supplying nutrition information to the public.

Founded in 1934 by James E. Muellenbach I and headquartered in Gary, Ind., Burger Planet has served over 52 billion customers and counting. At last count Burger Planet has 8,921 franchises across the world and employs 48,272 people. Burger Planet is the leader of the quick service restaurant industry and, although retired, Muellenbach I is the current president of the Quick Service Restaurant Association.

http://answers.yourdictionary.com/answers/food-cooking/what-percent-of-americans-eat-fast-food.html (daily)(2)
www.americanprogress.org (3)
www.cdc.gov (1)
www.numberof.net (4)
Fast Food Nations by Eric Schlosser (Chp. 1) (5)

Tuesday, October 12, 2010

Final Press Release 3: Cause Promotion

Oct. 12, 2010

FOR IMMEDIATE RELEASE:

Contact:
Preston Parker,
President
Cache Valley Area Investors Association
1234 8th Ave. S.
Logan, UT 84321
Phone: 435-555-5555
Fax: 435-555-5556
Email: preston.parker@usu.edu
Website: https://www.cvaia.org


Financial Independence is Available to Anyone



LOGAN, Utah. – Most middle class Americans are raised not to believe in financial independence. The truth is, financial independence can be achieved in seven to ten years if one has the time, assets and experience. Education on how to do so is available and every able bodied person should seek it out.

“The only difference between a rich person and poor person is how they use their time,” said Richard Kiyosaki, author of the bestselling book, Rich Dad Poor Dad.

Financial independence is achieved when an individual’s passive income is higher than their expenses. Passive income is revenue generated that comes in everyday, even while you are sleeping. Investing is one way to generate passive income.

“You can work anywhere you want if you are financially independent,” said Preston Parker, president of Cache Valley Area Investors Association. “In fact you don’t have to work at all.”

The CVAIA was established to educate people about the benefits of financial independence and raise awareness about the cause. The group meets the first and third Thursdays of each month. They meet at the Logan Chamber of Commerce building on the first Thursday and a preselected restaurant on the third Thursday.

If people learn the right mentality and approaches to investing, they can all be successful in what they desire. People should be able to spend their time doing something they love, not just a job that provides an income. Passive income largely makes that possible. There are many organizations with the stated goal of helping people understand the relationship between assets, liabilities, income, and expenses. They practice the methods found in the ideologies of books including Rich Dad Poor Dad, The Wealthy Barber, The Millionaire Next Door, Atlas Shrugged, The Automatic Millionaire, and The Secret.

Cache Valley Area Investors Association (CVAIA) teaches people how to increase passive income. CVAIA embraces the Law of Attraction, Law of Abundance, and Law of Exchange. CVAIA began in August 2007 and now has members from many geographical locations and from all walks of life. The members come together with same belief: that education mitigates the risks of investing.

For information contact myself or go to www.CVAIA.com.



Nick Rust
206-878-5001
nickolas.rust@aggiemail.usu.edu

Tuesday, October 5, 2010

Draft Press Release 3:Cause Promotion

Oct. 5, 2010

FOR IMMEDIATE RELEASE:

Contact:
Preston Parker,
President
Cache Valley Area Investors Association
1234 8th Ave. S.
Logan, UT 84321
Phone: 435-555-5555
Fax: 435-555-5556
Email: preston.parker@usu.edu
Website: https://www.cvaia.org


Financial Independence is Available to Anyone



LOGAN, Utah. – Most middle class Americans are raised not to believe in financial independence. The truth is, financial independence can be achieved in 7-10 years if one has the time, assets and experience. Education on how to do so is available and every able bodied person should seek it out.

Financial independence is achieved when an individual’s passive income is higher than their expenses. Passive income is revenue generated that comes in everyday, even while you are sleeping. Investing is one way to generate passive income.

“You can work anywhere you want if you are financially independent,” said Preston Parker, president of Cache Valley Area Investors Association. “In fact you don’t have to work at all.”

The CVAIA was established to educate people about the benefits of financial independence and raise awareness about the cause. For information contact myself or go to www.CVAIA.com.


Nick Rust
206-878-5001

Thursday, September 30, 2010

Final Press Release 2: Image Building

FOR IMMEDIATE RELEASE:
Sept. 28, 2010
Contact:
Nick Rust
Burger Planet
assistant public relations account executive
Phone: 206-878-5001
Fax: 206-878-5007
Email: nickrust@burgerplanet.com
Website: https://www.burgerplanet.com

LEADING BURGER CHAIN LAUNCHES NEW MENU
Burger Planet announces healthier alternatives with lower calories

GARY, Ind. - The leader in the quick service restaurant industry, Burger Planet, will be offering new low calorie items including fruit packages, white-meat chicken breast, and a variety of gourmet salads. The restaurant will still offer the same favorites as well.

“Burger Planet cares about its customers,” said James E. Muellenbach III, CEO of Burger Planet. “For more than seven decades, Burger Planet has succeeded because it puts customers first. We listen to our customers and our customers desire healthy choices, of which we offer many.”

Salads included on the new menu are: a raspberry vinaigrette spinach salad with gorgonzola cheese and walnuts, a spinach salad with hot bacon dressing and eggs, and a Caesar salad. The low-carb gourmet salads each weigh in at 300 calories apiece and only 150 calories apiece without dressing. Each can be purchased for $4.99.
Fruit packages are another addition and can be substituted for french fries in Burger Planet combo meals at no additional cost. Customers can pick from bananas, pineapple chunks, grapes, apples or peaches that come in resealable plastic sandwich bags. Each package has 150 calories and can be purchased for $3.99 each.

In addition to the salads and fruit, a new white-meat chicken breast is now available. The breasts can be purchased with a bun or for those on a low-carb diet it can be wrapped in lettuce. Even with a bun, the breast has only 300 calories. Ordering the chicken without mayonnaise will cut 150 calories. The cost will be $3.99 for the chicken breast.

In conjunction with the new menu, Burger Planet is teaming up with fitness guru-to-the-stars, Jayne Petersen. She is famed for helping talk show host, Opal Whitcomb, lose 75 pounds and keep it off. Like Burger Planet, Petersen preaches moderation.

“Women ca n have a burger and fries now and then as long as they are active and also try some of Burger Planet’s exciting new menu choices, such as the fruit packages,” said Petersen, president and CEO of Looking Glass, Inc.

Petersen will be joining Burger Planet’s own Corny the Clown on a promotional tour across the country. The events will kick off at the Burger Planet at Times Square in New York on May 12. In the month of June, Petersen and Corny will be appearing at 12 Burger Planets in different cities, providing nutritional packet s and advice to consumers. Starting in July they will be appearing in seven malls across America providing the same information. The first stop will be at the Mall of America in Minnesota.

The fitness guru will also be working with Burger Planet chefs to help ensure the new menu is as healthy as possible. She is currently working on the development of a new adult Burger Smiley Meal that will include an ankle weight, fruit packages and white-meat chicken breast. This is in addition to new tray liners offering nutritional advice.

Founded in 1934 by James E. Muellenbach I and headquartered in Gary, Ind., Burger Planet has served over 52 billion customers and counting. At last count Burger Planet has 8,921 franchises across the world and employs 48 272 people. Burger Planet is the leader of the quick service restaurant industry and, although retired, Muellenbach I is the current president of the Quick Service Restaurant Association.

Nick Rust
206-878-5001